Jackie Liu
Project 01
2020–2023
Feelings Worth Living For
CLIENT: JIM ALXNDR
︎︎︎ 4x MUSIC VIDEOS
︎︎︎ ALBUM ARTWORK
︎︎︎ POSTERS
Feelings Worth Living For is a heartfelt record that leans into every moment of the emotional rollercoaster of being human.
2023
Climate Bridge
︎︎︎ LOGO EVOLUTION
︎︎︎ BRAND STYLE GUIDE
Climate Bridge had 2 goals with their rebrand. To appeal to a global audience, and to create a modern identity to function well in a digital environment.
As a carbon finance firm, Climate Bridge develops carbon-offsetting or carbon-reduction projects, sell carbon credits, and advise clients such as IKEA, Samsung, and H&M on how to reduce their emissions while maintaining business growth.
Climate Bridge’s ultimate goal is to make it possible for businesses and individuals to make a real impact for the planet.
2021
Re-Play
︎︎︎ ANIMATED LOOPS
︎︎︎ SCREENPRINTING
Re-Play is a curiosity project. The curiosity began from being enamoured by risograph animations from the likes of Danaé Gosset and Hiromu Oka. Whilst learning how to screen-print, I wondered what would happen if I did something similar, but with screen printing.
With three different loop layers, the screen printing method allowed me to play with reversals, offsets, colours, gradients, and opacities, exploring ways to push beyond the limits of riso.
2021
Bound Vol. 2
︎︎︎ CLIENT: BOWEN STREET PRESS
︎︎︎ BOOK COVER
BOUND: Emerging Perspectives on Contemporary Australian Publishing is an annual anthology published by Bowen Street Press.
This book combines perspectives and reflections on publishing from inside and outside the industry. The bitmapped graphic acts as a reference to contemporary digital publishing, sitting in the framework of an academic composition with a bold two-tone palette.
2021
Différance Dingbats
︎︎︎ CARD SET
︎︎︎ POSTER (DOUBLE-SIDED)
︎︎︎ ESSAY
How can the subconscious be utilised in design practices? This is the question I explored through the creation of the typeface Différance Dingbats, named after the concept of Différance coined by the French philosopher Jacques Derrida.
The idea emerged as an extension of my curiosity of the ever-oscillating relationship between words and images, and subconscious interpretations that generate new meanings.
Drawing from the creative games of the Surrealist art movement that aimed to promote spontaneity, Différance Dingbats provides a tool and game for our somewhat automated, subconscious minds to play.